{"product_id":"lead-the-front-oversized-tee","title":"LEAD THE FRONT OVERSIZED TEE","description":"\u003ch1\u003e\u003cspan\u003eLEAD THE FRONT: Set the Pace or Fall Behind\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2\u003e\u003cspan\u003eThe lion doesn't check the pack's pace.\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch2\u003e\u003cspan\u003eIt sets it.\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch3\u003eTHE PHILOSOPHY\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp\u003eVanguard doesn't sell clothing. We sell identity. Lead The Front exists for the ones who move first when moving first is uncomfortable. Someone has to set the standard before anyone else will follow it. Leadership isn't a title. It's a decision made before anyone gives you permission to make it. Showing up early. Staying longer. Never waiting for someone else to go first. The pride follows the lion that already moved. Heavyweight cotton. Enzyme washed for lived-in texture. Oversized cut built to move with the day. This isn't motivation. This is a standard.\u003c\/p\u003e\n\u003ch3\u003eWHO THIS IS FOR\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp dir=\"ltr\"\u003eYou don't wait to be told what's next. You already moved. You lead by example, not by explanation. Recognition was never the goal. The standard was.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eOnly the Willing lead the front.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch3\u003eSCARCITY\u003c\/h3\u003e\n\u003cdiv\u003e\u003cem\u003e10 units made. No restock. Going to those willing to claim it before it's gone. Lead The Front isn't a permanent product. It's proof of where you stand.\u003c\/em\u003e\u003c\/div\u003e","brand":"VANGUARD","offers":[{"title":"S","offer_id":59757962952990,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":59757962985758,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":59757963018526,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":59757963051294,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":59757963084062,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0694\/3077\/1998\/files\/IMG-6371.jpg?v=1786427499","url":"https:\/\/vanguardapparelusa.com\/products\/lead-the-front-oversized-tee","provider":"VANGUARD","version":"1.0","type":"link"}